Growth consulting for $2M–$10M businesses

You built the business.
Now you're trapped running it.

Marketing, the website, ad spend, lead chasing, all on top of running the business. We step in and take over the parts you shouldn't be touching anymore.

Let's Talk → See how we work
$1.5B+
Revenue Environments Managed
Across multiple verticals
$300M+
Facilities Development Deployed
Multi-state expansion
$100M+
ARR Scaled
Across operator and founder roles
$50M+
M&A Capital Deployed
Acquisitions and integration

Worked with & across

Hilton Sysco GrubHub DoorDash Life Time Inc Varea Energy Response PVG Prime Padel Shop DriveX Padel Country Club Lush Banners Morehands Greentown Labs Hawaiian Bros Veryable Alloy Spec Higuerote Beach House

How we work

Three things, in order

Most consultants jump straight to solutions. We don't. We find what's actually broken first, then fix it.

01

Diagnose

We start by finding what's actually broken, not what it looks like on the surface. Most businesses are treating symptoms while the root cause goes unfixed.

  • Growth source audit
  • Revenue & margin review
  • Lead pipeline analysis
  • Website conversion assessment
  • AI opportunity audit
  • Written findings + priority recommendations
02

Build

Once we know what's broken, we fix it. That might mean rebuilding your website, building a lead gen system from scratch, or both.

  • Positioning & messaging workshop
  • Website design & development
  • Lead generation system build
  • Pipeline & follow-up infrastructure
  • AI implementation & workflow automation
  • Handoff & team training
03

Optimize

Building it is the start. Then we tune it. Cost per lead down, margin up, system running without you having to touch it.

  • Cost per lead tracking & reduction
  • Margin analysis & improvement
  • Conversion rate optimization
  • Reporting & visibility
  • Ongoing growth advisory
Let's Talk → See full services →

Why Vela Operators

Three things most consultants can't say.

We're not advisors. We're not an agency. We're operators. There's a real difference.

01

We operate. We don't just advise.

The work gets done by senior people, not handed off to juniors. When you engage us, you get the people you talked to, in your business, doing the work.

02

Fractional, not retainer-trapped.

Engage us for what's needed. Scale up or down without renegotiating a 12-month contract. No long commitments designed to keep you locked in.

03

We speak founder, not enterprise.

No 60-page decks. No "discovery phases." We're built for the $2M–$10M band. The stage where the founder is the bottleneck and bringing in a senior operator is what breaks the ceiling.

Let's Talk → More about how we work →

Who we work with

Built for owners, not managers

Our best clients are owner-operators who've built something real and hit a wall they can't diagnose from the chair.

Good fit if you…
  • Run a B2B services, consulting, or SaaS business doing $2M–$10M
  • Still running founder-led sales with no marketing hire yet
  • Growth has flattened and you're not sure why
  • Doing the operator job yourself on top of running the business
  • Have tried agencies and been disappointed
  • Want operators who do the work, not advisors who talk about it
Not a fit if you…
  • Want someone to just run ads without strategy
  • Are looking for the cheapest option available
  • Need a vendor, not a thinking partner
  • Aren't ready to make changes to how the business runs
  • Are pre-revenue or under $2M

Ready to find out what's actually broken?

Start with a 30-minute conversation. We'll ask the right questions and tell you honestly whether we're a fit.

Let's Talk →