Growth consulting for $2M–$10M businesses

You built the business.
Now you're trapped running it.

Marketing, the website, ad spend, lead chasing, all on top of running the business. We step in and take over the parts you shouldn't be touching anymore. And increasingly, the way we do it is by building you an AI employee, the same kind that runs our own pipeline.

$1.5B+
Revenue Environments Managed
Across multiple verticals
$300M+
Facilities Development Deployed
Multi-state expansion
$100M+
ARR Scaled
Across operator and founder roles
$50M+
M&A Capital Deployed
Acquisitions and integration

Worked with & across

Hilton Sysco GrubHub DoorDash Expedia Emirates Olayan Greystar Life Time Inc Varea Energy Response PVG Prime Padel Shop DriveX Lush Banners Morehands Greentown Labs Hawaiian Bros Veryable Alloy Spec Bank of America

The proof

Our own pipeline is run by an AI agent we built.

It captures every lead in seconds, assigns an owner, briefs the team every morning, and never lets a follow-up slip. We don't sell anything we don't run ourselves.

Meet the Ops Agent →
$100M
qualified pipeline built and handed to human closers
3 seconds
from website form submit to CRM record with an owner assigned
<$1K/mo
total running cost, against the $200K analyst it replaces
And for clients
$4M+/yr recovered for a $60M law firm
~$215K/yr recovered for a regional carrier
$400K+/yr recurring revenue retained for a $7M operator
$100M bottleneck solved at Grubhub
See all engagements →

How we work

Three things, in order

Most consultants jump straight to solutions. We don't. We find what's actually broken first, then fix it.

01

Diagnose

We start by finding what's actually broken, not what it looks like on the surface. Most businesses are treating symptoms while the root cause goes unfixed.

  • Growth source audit
  • Revenue & margin review
  • Lead pipeline analysis
  • Website conversion assessment
  • AI opportunity audit
  • Written findings + priority recommendations
02

Build

Once we know what's broken, we fix it. That might mean rebuilding your website, building a lead gen system from scratch, or building an AI employee that owns the job outright.

  • Positioning & messaging workshop
  • Website design & development
  • Lead generation system build
  • Pipeline & follow-up infrastructure
  • AI employee build & workflow automation
  • Handoff & team training
03

Optimize

Building it is the start. Then we tune it. Cost per lead down, margin up, system running without you having to touch it.

  • Cost per lead tracking & reduction
  • Margin analysis & improvement
  • Conversion rate optimization
  • Reporting & visibility
  • Ongoing growth advisory
Let's Talk → See pricing →

Why Vela Operators

Three things most consultants can't say.

We're not advisors. We're not an agency. We're operators. There's a real difference.

01

We operate. We don't just advise.

The work gets done by senior people, not handed off to juniors. When you engage us, you get the people you talked to, in your business, doing the work.

02

Fractional, not retainer-trapped.

Engage us for what's needed. Scale up or down without renegotiating a 12-month contract. No long commitments designed to keep you locked in.

03

We speak founder, not enterprise.

No 60-page decks. No "discovery phases." We're built for the $2M–$10M band. The stage where the founder is the bottleneck and bringing in a senior operator is what breaks the ceiling.

Let's Talk → More about how we work →

Who we work with

Built for owners, not managers

Our best clients are owner-operators who've built something real and hit a wall they can't diagnose from the chair.

Good fit if you…
  • Run an operating business doing $2M–$10M: services, logistics, clubs & facilities, professional firms, SaaS
  • Still running founder-led sales with no marketing hire yet
  • Growth has flattened and you're not sure why
  • Doing the operator job yourself on top of running the business
  • Have tried agencies and been disappointed
  • Want operators who do the work, not advisors who talk about it
Not a fit if you…
  • Want someone to just run ads without strategy
  • Are looking for the cheapest option available
  • Need a vendor, not a thinking partner
  • Aren't ready to make changes to how the business runs
  • Are pre-revenue or under $2M

Ready to find out what's actually broken?

Start with a 30-minute conversation. We'll ask the right questions and tell you honestly whether we're a fit.

Let's Talk →